About Viya:

Viya is the UAE’s leading golf and hospitality management group, operating a portfolio of championship golf courses, award-winning restaurants, premium leisure and recreation facilities, innovative entertainment concepts, and digital platforms. Since launching Emirates Golf Club in 1988, the region’s first all-grass course, the group has expanded to include Dubai Creek Golf & Yacht Club, Jumeirah Golf Estates, Yas Links Abu Dhabi, Saadiyat Beach Golf Club, Yas Acres Golf & Country Club, Topgolf Dubai, Tiger Strikes, and recreation brands such as Viya Fit and Viya Padel.

As part of wasl Hospitality & Leisure, Viya is recognised as a guardian of golfing heritage and a leader in modern hospitality. Its operations are underpinned by the Viya App, a loyalty-driven platform that integrates bookings, rewards, and spendable benefits across the portfolio. Dedicated to innovation, sustainability, and excellence, Viya connects communities to extraordinary experiences and continues to shape Dubai and the UAE as global destinations for sport, leisure, and lifestyle.

JOB DESCRIPTION

Position:                    EXPERIENCE MANAGER

Department:             MEMBERSHIP

Reporting to:            MEMBERSHIP SERVICES MANAGER

Purpose and Scope of Position:

(Job Summary)

• Enhance the overall membership experience by creating and delivering a dynamic social calendar that keeps members engaged throughout the year.
• Plan and coordinate memorable member events and experiences, working closely with all departments to ensure they are well-executed and exceed expectations.
• Create opportunities for members to connect, network, and build relationships within the club community.
• Collaborate with Club Managers, Director of Golf, Membership, F&B, Events, and Marketing & Communications teams to deliver seamless and engaging experiences.
• Support day-to-day club operations where needed, helping to improve the overall member and visitor experience.
• Actively engage with members during events to gather feedback and understand preferences, ensuring the programme continues to evolve.
• Monitor member feedback, surveys, and interactions to identify trends and share insights with the Membership Services Manager to help enhance the overall member journey.

1. Job Responsibilities:

A. Member Experience & Events

• Plan and deliver a varied and engaging calendar of events and experiences throughout the year, in line with the club’s lifestyle and member profile.
• Bring fresh ideas to the table and create memorable experiences for members, both on and off the golf course.
• Regularly review what’s working well and adapt the programme to keep things exciting, relevant, and well attended.

B. Event Planning & Delivery

• Take ownership of events from start to finish – including planning, logistics, supplier coordination, and on-the-day delivery.
• Ensure events are delivered smoothly and to a high standard, with great attention to detail and member experience.
• Keep everything on track by managing timelines, budgets, and operational requirements.

C. Working with the Team

• Work closely with the Membership Services Manager, Club Manager, F&B, Golf Operations, and other teams to deliver seamless events.
• Liaise with the Marketing & Communications team to support event promotion, ensuring everything is aligned and well communicated.
• Support wider membership initiatives where events play a role in enhancing the overall member journey.

D. Member Insights & Feedback

• Be present during events and informally engage with members to understand what they enjoy and what could be improved.
• Share feedback and ideas with the team to help continuously improve the events programme.

E. Club Atmosphere & Experience

• Play a key role in creating a vibrant, welcoming, and social club environment through well-thought-out events and experiences.
• Keep an eye on what other clubs are doing and bring in new ideas and inspiration where relevant.

F. Compliance & Safety

• Ensure all events are delivered in line with health, safety, and operational standards.
• Arrange any required permits and approvals in a timely manner.
• Flag any risks or issues that could impact the event or member experience.

G. Supporting Member Welcome & Integration

• Support the Membership team with club tours and member introductions when needed.
• Help new members settle in through events and social opportunities, making it easier for them to connect with the club and other members.

2.  Ancillary Duties:

In line with the Clubs’ drive for continual improvement, the Experience Manager is required to participate in various activities contributing to the growth of the staff and the organisation. These might include representation on a colleague committee and involvement in the development of relations between all clubs within Dubai Golf.

3.  Quality Responsibilities:

Aware of Dubai Golf Mission, Vision and Values and apply the 4 Service Steps throughout serving internal and external customers.

     4.  IT Security Awareness:

• Read, Understand and comply with all applicable Information Security Policies and        Procedures of wasl.
• Co-operate, co-ordinate and share information with Internal/External Audit teams as        appropriate and applicable.
• Attend Information Security Awareness sessions conducted by the wasl IT Department.
• Report all Information Security breaches, events, weaknesses, incidents (actual or suspected breaches) immediately to the IT Service Desk.

POSITION: EXPERIENCE MANAGER

Powered by People, United by Passion

Viya is proud to have a thriving, multicultural workforce representing over 80 nationalities, including both Emiratis and expatriates, who bring diverse perspectives, skills, and experiences to our organisation. Our people are at the heart of everything we do, and we foster a culture built on teamwork, passion, and excellence, where every individual is encouraged to grow and contribute to our shared success.